Big ___ (serious favor) NYT crossword answer is:
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The New York Times crossword puzzle of July 19, 2023, features the clue "Big ___ (serious favor)" for which the answer is "favor." This clue is indicative of the larger theme of the puzzle, which is to recognize the importance of favors and how they can have a serious impact on our lives. Whether it's a favor from a friend, family member, or even a stranger, it can make a big difference in our lives and should not be taken lightly.